As a creative, it can be difficult to find the time for all the different tasks your work requires. From marketing and advertising to managing your finances and taxes, these aren’t technical skills we’re talking about here. I’m an artist and I run an artist community, and I can tell you this: a lot of artists are looking for you! In this article, I’ll give you some tips on where to find artists to hire.
Knowing Where to Look for the Ideal Artist Can Make All the Difference
Knowing where to look for artists can make all the difference in finding someone who’s a good fit for you.
Whether you’re looking for a UX designer or a digital artist for your business, an Adobe illustrator or a freelance illustrator for a book cover, a mural artist or a graffiti artist to beautify your city with street art, a watercolor artist or fine art professional to breathe life into your office, a musician for your next video, or even NFT art for a technical project, freelance designers and creatives are everywhere, but first, you need to know what kind of professional artist you’re looking for.
First, ask yourself what kind of business arrangement you’re looking for:
- Are you looking for a local artist or would an international artist be more appropriate?
- Do you want to buy original artwork from the potential artist or work with creatives?
- If you want to work with a creative, does he or she need to be a conceptual artist, or do you expect the artwork to be original artwork?
- Do you plan to hire the artist on a long-term basis, or are you looking for a freelance artist?
- How much experience should the artist have? Experience often depends on your budget. For example, small businesses that need a digital artist won’t look for someone with a lot of experience because small businesses don’t always have that kind of budget.
How to Hire an Artist
In this guide, you’ll learn how to hire an artist. It’s a nine-step process:
- Define your task
- Define the right person
- Hire the right person
- Set your budget
- Ensure your rights are clear on your contract (e.g.: author’s rights, right to feature, lengh, etc.)
- Brief the artist
- Manage the process
- Pay the artist
- Get and give feedback
Different Types of Art, Different Ways of Hiring
If you’re looking to hire artists, it’s important to know a little about the different types of art and the different ways you can hire artists.
Digital art refers to art that’s created using technology (e.g.: adobe photoshop, nft art, etc.).
This means that it was probably created on a computer, but sometimes people use their phones or tablets to make digital art. Some examples are vector illustrations and web design. You can find this type of work at The Creative Finder for example.
Visual art includes things like painting and sculpting, while street art is understood to be, for example, graffiti or murals in an urban setting.
It’s often difficult to find sources for these types of projects because they aren’t as popular as illustration or photography. If you need help finding these types of projects, check out The Freelancer.
Local or International Artists?
If you’re looking for a local artist, networks or online community forums are your best bet.
If you’re looking for a national or international artist, there are many websites that specialize in matching artists with employers.
For local artists, you can join an internet forum or network with people who’re also in the arts industry. Maybe there’s someone in your neighborhood who’d love to work on your project!
For national and international artists, there are many online platforms that match employers with talent that’s right for them. A few sites you can start with are Deviant Art Freelance, Artist Network (for all visual art creatives), and 99 Designs(for digital artists).
As always, you should check out any new site before placing an order or transferring money via wire transfer or other “online money transactions.” Also, check it’s not a scam!
The Years of Experience of the Artist Determine Where You Should Look
The first thing you need to consider when looking for an artist is the name recognition of the artist. This will affect where you’ll look for artists and what kind of portfolio they’ll have. Some things you should consider:
- How well known the artist is, what kind of portfolio they’ve (this is why it may make sense to hire a photographer).
- what kind of reviews they’ve, how many followers they’ve, and how many likes they get for their posts (on social media like Instagram).
- How many people are talking about them or mentioning them in conversations, or testimonials?
Agencies are a great tool for hiring indie artists, but you need to be comfortable with them. If you decide to go this route, you need to find the right freelance agency or talent agency that can give you what you want.
On the Internet, you can find hundreds of such agencies, each with its own specialties and policies. You also need to find out about their prices.
They can vary but often range from 10% to 30% of an artist’s earnings when recruited by a third party’s website.
The advantage is that most agencies will take care of all the details and paperwork for you once they find a suitable artist, so there’s not much work for you to do other than selecting an artist based on their portfolio (of which there is a large number on each agency site).
Most agencies also offer the possibility to communicate directly with artists before hiring them, as well as communication tools such as videos, so you can get a better idea of the person before offering them a job in your company.
The freelance marketplace is a great place to hire artists. Many digital artists already use platforms like Fiverr and Upwork.
You have access to a large pool of talent, including many artists from around the world, which can be especially useful if you need an artist who speaks your language or understands your culture.
However, the prices on these sites can be very competitive, and you may have trouble finding someone with the right skills for your project.
In an increasingly digital world, you don’t have to look far to find the perfect artist for your business. Here are some of my favorite places to start:
- Google search results
- Google Image Search for visual art
- Google Trends
- Google News
- Google Maps
- Itunes, Youtube, or Spotify for Music
Word of Mouth
Word of mouth is the most powerful tool in your arsenal. In fact, 90% of freelancers surveyed said they rely on word-of-mouth to find a suitable job.
For example, if you’re looking for a specific type of art, like a graffiti artist, ask your family and friends if they know an artist who they might recommend for a job. Second, reach out to your business network and ask them if they know anyone. Lastly, don’t overlook the biggest network available: social media. Ask your friends on social media if they have an artist in mind.
Using these three outlets-your close contacts, those you’ve met through your work, and those who’re more distant but still part of your personal network you can easily broaden your prospects by placing a single ad on Craigslist or Upwork that will get lost in a sea of other jobs (and potential scams).
Post a Job Ad
Whether you’re looking for a graphic designer to spruce up your website or an accountant to take care of your bills, you know where to find them.
You no longer have to turn to Craigslist and hope the person who answers doesn’t want your firstborn as payment.
How to post a job ad? You can post on social networks like Facebook and Instagram, use freelance marketplaces like Upwork or Freelancer, or even place an ad on your own website. But for all of these methods to be successful, you need one thing – a job description.
A good job description is crucial if you want only the right people to apply for the job and not someone who’s just looking for an income. Be clear about what they’ll be doing and how much time they’ll need to spend per week/month/year (depending on working conditions). This way, there will be no ambiguity later on when you’ve decided on a person to do the job.
How to Choose the Right Artist
The first thing you should keep in mind is that choosing the right artist depends on the type of artist you need. There’s no universal answer to this question.
For example, if you’re choosing a fine art professional, you should first figure out what medium interests you, whether it’s painting, illustrations, photography, or sculpture.
You can start by looking at portfolios and websites of artists who work in that medium, and then further narrow down your choices by style and location.
If you’re a musician, your best bet is to check out college music departments (especially if you’re working with a nonprofit or school budget).
If you’re looking for an acoustic band to play at an outdoor event, check out local listings for folk festivals and ask around – it’s almost guaranteed that someone will have some great recommendations.
For writers, it’s best to look at blogs, or Amazon for books and films so you can see their work.
There are also writers’ communities, they know how much different writers charge per word and know other important information about rates and contracts that can save you time in finding candidates and negotiating a fair price once you’ve found someone whose work matches your vision.
How to Work With an Artist
- Make your company’s vision clear.
- Keep the schedule tight and precise.
- Be clear about who owns what – and that the artist owns the copyright to their original work.
- Payment terms should be clear and non-negotiable. This is especially important if you’re working with freelancers, as they often have to juggle many projects at once and may not be able to devote large chunks of their time to a project for which they’ll be paid a lump sum months later.
- Who has the right to use your logo, creative concept, or character design after the project is complete? Assign intellectual property rights before you start the project so there are no questions later about who can legally use what.
If you need changes to a logo or character design, get them in writing from your artist before they start making revisions.
There are horror stories of clients asking artists for “just one more little thing” – and then making changes themselves without telling anyone first!
The Great Thing About Working With an Artist
The great thing about working with an artist is that you get something that no one else has.
Artists are usually very creative and often have great ideas to improve the project you’re working on. It’s always nice to work with someone who can inspire you to do your best.
They’re Usually Open-Minded
Artists are usually open-minded and like to try new things. This can make it easier to get them involved in a project or idea you’ve.
They Have Experience in the Field
Artists usually have a lot of experience with their medium, so they know what works and what doesn’t when it comes down to it.
This can be invaluable when it comes to designing something new or trying out different ideas on paper before transferring them to code. It saves time and money by avoiding mistakes before they happen.